Investment Insights: How BANANA Game on TON Blockchain is Revolutionizing Data Empowerment and Driving Growth in Decentralized Gaming
The idle TON game BANANA, powered by CARV, has achieved a monumental milestone by attracting 8 million users in just four weeks since its launch. This remarkable success showcases the immense potential of the TON blockchain in driving user engagement and growth within the gaming industry.
Since its inception on July 27th, BANANA has garnered over 8 million users, with a daily active user count of up to 1 million. The game has facilitated 1.8 million linked accounts and witnessed 73 million completed in-game tasks, highlighting its popularity and sustained engagement among players.
BANANA’s rapid rise to fame commenced with an impressive debut, drawing in 1 million users within the first 72 hours and experiencing exponential growth thereafter. Players are captivated by the game’s simple yet rewarding mechanics, which involve collecting Bananas with unique attributes to earn points (PEELs) and trade them for rewards, including up to 500 USDT, adding a financial incentive to the gameplay.
“Reaching 8 million users is a testament to the power of engaging, incentive-aligned games on TON,” said Leo Li, CGO of CARV. “We are not just celebrating numbers but pioneering a new standard for data empowerment in the gaming world. Our goal is to create a transparent and fair data ecosystem that benefits both business partners and the gaming community, and BANANA is leading the charge.”
BANANA’s success is indicative of a broader trend within the TON ecosystem, where games like Hamster Kombat and Notcoin are also gaining significant traction among Telegram’s vast user base. With millions of users engaging with these mini-apps, TON is emerging as a hub for decentralized gaming applications, signaling its potential for widespread adoption.
“The combination of Telegram’s reach and the engaging gameplay of TON-based mini games like BANANA is opening new frontiers in user engagement,” added Li. “With millions of Telegram users already interacting with mini-apps, we’re just scratching the surface of what’s possible.
The game’s achievements are fueled by the CARV Protocol, a revolutionary modular data layer that empowers players with data ownership and control, allowing them to monetize their gaming data. This aligns with CARV’s vision of transforming data utilization and sharing in the gaming and AI sectors.
BANANA leverages the CARV Ecosystem, including CARV Play, CARV Protocol, and the CARV Mobile App, which has amassed over 3 million registered users. Through strategic advertising and KOL promotions, BANANA has successfully attracted seed users, driving organic growth through referral mechanisms and UGC/sharing events, with over 90% of its current user base originating from organic growth alone.
Looking Ahead: What’s Next for BANANA?
- Marketplace Development: CARV intends to launch a marketplace where users can trade Bananas using TON as the transaction currency, enhancing the game’s engagement and economic dynamics.
- CARV Ads Network: CARV is developing the TG Ads Network, with the initial version of the Demand-Side Platform (DSP) set to debut in approximately a month. TG will connect advertisers and publishers, leveraging Banana and other CARV ecosystem games as primary publishers to kickstart the network. Through the CARV Protocol, users will be incentivized to share their on-chain and off-chain data (with full privacy protection), enabling precise targeting for user acquisition by the CARV Ads Network.
- Project Collaboration and Traffic Distribution: BANANA’s influence and traffic will empower partners seeking user acquisition across various sectors, including collaborations with major web2 companies like Alibaba and Lazada, integrating e-commerce and payment solutions.
CARV remains committed to fostering the growth of the TON ecosystem, supporting innovative projects and exploring new horizons in game development and data management.
“The success of BANANA is only the beginning,” said Li. “We’re excited to keep pushing boundaries and exploring the fusion of engaging gameplay with user-centric data solutions. There’s so much more to come.”
To explore BANANA and start earning, follow the game on Twitter (X) or Telegram.
About CARV
CARV is spearheading the development of the largest decentralized Identity and Data Layer (IDL) for gaming, AI, and beyond, integrating over 900 games and AI companies, serving 9.5M+ registered players with 1.3M+ daily active users and 2.8M unique on-chain CARV ID holders. With a global ranking among the top three, CARV has raised $50M in total funding from prominent investors and gaming studios, with a team of industry veterans dedicated to revolutionizing data usage in gaming, AI, and beyond.
ContactCOOVictor Yuvito@carv.io