Unlocking the Power of Targeted Advertising with iDNES.cz
Maximizing Your Online Experience
By granting permission for targeted advertising on iDNES.cz, you open up a world of tailored content and promotions designed to capture your interests. Through the utilization of cookies and other network identifiers, you will encounter both targeted and non-targeted ads across our network of websites, including iDNES.cz, Lidovky.cz, Expres.cz, and Antiyoutuber.cz.
Personalized Ads for Personalized Preferences
Our advertising partners, a total of 79, work in conjunction with MAFRA, a.s., to analyze your online behavior and preferences, curating ads that align with your habits. Should you wish to withdraw your consent for targeted advertising, you will be prompted to transition to an ad-free experience with iDNES Premium. However, alternative consent purposes, such as content customization based on your interests, can be adjusted in the Detailed Settings section without necessitating a move to iDNES Premium.
Empowering User Control
Your advertising consent is valid for one year but is constrained by the lifespan of the cookie storing this information. Additionally, certain data, not utilized for advertising targeting, is processed under legitimate interest. Should you wish to contest this processing or modify your privacy settings, the Detailed Settings section provides you with the necessary tools.
Transparent Data Handling
We and our partners handle data through various methods, including but not limited to:
- Storing and/or accessing information on devices
- Utilizing restricted data for ad selection
- Creating profiles for personalized content and ads
- Measuring ad performance
- Understanding the audience through statistics
- Developing and enhancing services
- Measuring content performance
- Operating website technicalities
Opting for iDNES.cz with advertising consent ensures that your agreement encompasses the aforementioned purposes.
Enhanced User Experience
Registered users and iDNES Premium subscribers gain temporary access to our platforms in their original format, enhancing their browsing experience. While the system is currently in a trial phase for select users, the new terms for registered users will be effective from September 20, 2024.
For more insights on cookie usage, please refer to our detailed information.
Comprehensive Guidelines
Further details on the terms of service for iDNES Premium without ads, as well as the terms for using websites with targeted advertising consent, can be found in the respective commercial conditions governing these interactions.
- 1 With the exception of specific ad formats that are challenging to remove from content, such as commercial communications or self-promotion by our company and its subsidiaries. Refer to our commercial terms for more information.
- 2 Separate settings can be chosen for other websites within our company. However, granting consent for targeted advertising on those sites implies consent for iDNES.cz, Lidovky.cz, Expres.cz, and Antiyoutuber.cz.